SAMARTH campaign to promote digital transactions at Gram Panchayat Level

Ministry for Rural Development and Panchayati Raj launched the ‘Campaign on Promoting Digital Transactions in 50000 Gram Panchayats' under the Amrit Mahotsav during May 2023. The Ministry of Rural Development, Government of India is running a “Campaign on Promoting Digital Transactions in 50000 Gram Panchayats” which started from 1st February 2023 and will continue till 15 August 2023 under the Azadi Ka Amrit Mahotsav. The key thrust of the campaign is to promote Digital Transactions in rural areas, particularly among women.    

The contribution of BC Sakhis in digital transactions is important. The digital transformation brought about by BC Sakhis in Uttar Pradhesh alone is to the tune of 5 Crore 57 lakh transactions. They have not only ensured last mile  doorstep banking across villages, but also helped banks save costs on low volume transactions. BC Sakhis also helped rural masses encash over Rs 75,000 Crore of Government DBT. The digital Gram Sachivalays being created by Govt. of UP in villages will also be having provision of offering services of Bank Sakhis.

Source : PIB